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Hi Writer Please use NIKe as the example unless you have a better idea. I have e

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Hi Writer Please use NIKe as the example unless you have a better idea. I have enclosed chapters that are related. I need minimum of 15 references . THis time the structure is important as you will see from the attached, and this time i need a body ( 3 parts Literature review, example of the companys performance i use ? NIKE ( like the last essay- that was great thank you) and a critical analysis. There needs to be a summary I detailed all this in an attachment. Its between 2500-2700 words
Thank you Good luckYour essay must have a title page with the above title and your student number. Do not include or attach any other cover sheet. The above title should also appear at the top of the first page of your essay.Essay Assignment
The structure of the essay includes
– Title page – from brief
– Intext
– And works cited page (list of references) ABA7 referencesIntroduction – Introducing the topic you’ll be discussing
Main Body
Conclusion
References listCRITERIAWEIGHTS Presentation and Style 10%
Use of the Academic Literature 20%
Use of Evidence and Examples from the Real World 20%
Original Critical Evaluation of the Use of Financial Performance Measures 40% NB
Reference List 10% Total 100%Start essay by introducing the topic and provide some background information. Don’t forget to end this with a strong thesis statement that shows the main argument of the paper . Link it in toThe second paragraph:
Give some definitions /descriptions of finiancial performance and its measures, targets/commercial company/mission statements etc.
it is a topic that is widely researched. What you found in the literature review on this topic.
Few paragraphs about the academic literature ( 20%)Then bring your example ( real work) name the company – use public available information when there is no restriction about naming the company ( Use NIKe from last essay) There is no need for calculations.
Performance or evaluation of one company – no calculations. Can produce some ratio’s
Evaluate the performance of the company
You are writing how performance measurements are used in evaluating how the company fulfill their corporate missionsEvaluate how the performance measurements are used
Few paragraphs in – this is the literature on performance measurements
Then present the sample that you present, the company you chose ( Nike) the mission of the company
Is there documentation from the company that they are fulfilling their mission and objectivesCritical evaluation comparing what will be – what is said from the company position and from the literature review
The critical evaluation and use of performance measures is very nb ( 40%)The body weights 40% therefore
– Literature review
– Sample ( can you nike, but if something better comes to mind use that instead.
– Critical evaluation without headingsConlusion – 1-2 paragraphs
What you found
What is coming from the real world. Try to bring what you’ve done, not just a summaryAPA referencing style is used in this samplw essayThe marking criteria and weights provides a good idea of what should be includes in the essay( don’t include an appendixFor citation and references – don’t include foot notes, include proper citations and a reference list as recommended in the APA guidelines
No appendeces

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